Hey! We’re Brownies and Bars (And We’re So Glad You Found Us)

Our Purpose: Born from a Chocolate Emergency

I’ll never forget the moment this whole thing started. It was my daughter’s 7th birthday party, and I’d promised homemade brownies—the fancy kind with the crackly top everyone raves about. Three batches later, my kitchen looked like a chocolate crime scene, and I was near tears with fifteen kids arriving in two hours. The brownies? Dense hockey pucks that could’ve doubled as doorstops.

That’s when it hit me: if I struggled this much (and I’d been baking for years), how many other people were out there, staring at their sad, flat brownies, wondering what went wrong? We started Brownies and Bars because everyone deserves that moment when they pull perfect, fudgy brownies from the oven—the kind that make people close their eyes and go “mmm” on the first bite.

Our Mission: Making Every Bake a Win

Every single day, our team is in our test kitchens—and yes, we do mean every day. We’re melting chocolate at 7 AM, testing bar recipes until midnight, and honestly? We’ve probably eaten more brownies than any humans should. But here’s why: 50,000+ home bakers trust us with their dessert moments, and we take that seriously.

We don’t just share recipes. We walk you through every step with videos, troubleshoot what went wrong when your brownies turned out cakey (it’s probably the eggs—we’ll explain), and create recipes that actually work in real kitchens with real ovens that run too hot or too cold. Because whether you’re baking for your kid’s bake sale, a potluck, or just because it’s Tuesday and you need chocolate, we want your brownies to be the ones everyone asks about.

Our Vision: A World Where Everyone Can Bake Incredible Brownies

Picture this: Your friend texts asking for your “secret” brownie recipe. Your family actually fights over the last bar. You confidently volunteer to bring dessert instead of avoiding it. That’s the world we’re building—where brownies and bars aren’t just Pinterest fantasies reserved for “real bakers.”

We’re working toward becoming the go-to hub where dessert lovers gather, share their wins (and hilarious fails), and discover that baking incredible brownies isn’t about fancy equipment or culinary school training. It’s about having the right guidance, understanding the why behind each step, and joining a community that genuinely celebrates your chocolate-covered victories.

Our Core Values: What We Stand For (With Chocolate on Our Hands)

Simplicity First

If Sarah’s kitchen timer can’t track it or her 10-year-old can’t help measure it, we simplify it. We once rewrote a recipe seventeen times because the instructions felt too complicated. Real bakers have distractions, limited counter space, and kids asking for snacks mid-bake.

Creative Indulgence

We believe brownies should make you close your eyes and smile. Chef Antonio’s philosophy? “Life’s too short for boring chocolate.” Whether it’s adding unexpected ingredients or reinventing seasonal favorites, we push boundaries while keeping recipes doable.

Test Everything—Then Test Again

Every recipe survives what we call “The Real Kitchen Gauntlet”—tested in at least three different ovens, with various pan sizes, by team members at different skill levels. Nicole’s legendary protein brownies? Tested 23 times before we published. When recipes fail, we start over (and yes, we’ll tell you about our disasters so you can avoid them).

Honest About the Hard Stuff

We won’t pretend every recipe works perfectly on the first try for everyone. Different altitudes, oven variations, even humidity affects baking. When readers report issues, we investigate, update recipes, and admit when we need to improve our instructions.

Build Community Through Shareability

The best brownies are shared brownies. Everything we create is designed to be made, shared, photographed, and enjoyed with others. Because dessert connects people, and that’s pretty magical.

Meet the Recipe Development Team

Sarah Mitchell

Classic & Indulgent Brownies Expert

Sarah Mitchell is a classically trained pastry chef with over 15 years of experience perfecting indulgent brownies and dessert bars. She's worked at renowned NYC bakeries including Dominique Ansel...

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Chef Antonio Rossi

Cheesecake & Fusion Brownies Authority

Chef Antonio Rossi brings 20+ years of fine dining expertise and Italian-American culinary heritage to creative brownie fusion....

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Meet Our Nutrition & Wellness Experts

Dr. Maya Patel

Healthy & Protein-Packed Brownies Specialist

Dr. Maya Patel is a registered dietitian with a Ph.D. in Nutritional Sciences from Cornell University....

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Meet Our Baking Instructors

Emma Chen

Seasonal & Festive Bars Creator

Emma Chen is the creator of the award-winning blog 'Seasons in Sweetness' with 500K+ followers....

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Meet Our Innovation Team

James Park

International & Trendy Brownies/Bars Innovator

James Park is a globe-trotting pastry consultant and trend forecaster with experience in 15+ countries....

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How We Actually Create These Recipes (Behind the Scenes)

People always ask: “How do you know these recipes work?” Fair question! Here’s our actual process:

Step 1: Concept Development

We brainstorm based on trends, seasonal ingredients, reader requests, and sometimes wild ideas at 10 PM (Antonio’s specialty). Every recipe starts with a question: “What if we…” or “How can we make… better?”

Step 2: Initial Testing

The lead developer creates the first version. It usually fails. Sometimes spectacularly. Sarah once accidentally created brownie soup (long story involving a timer mishap). We laugh, take notes, and try again.

Step 3: The Gauntlet

Each recipe must pass testing by at least three team members in different kitchens, with different ovens, different altitudes. We test with various pan sizes, different brands of chocolate, and even different types of measuring cups (yes, this matters).

Step 4: Real Baker Testing

We send recipes to a group of volunteer home bakers with varying skill levels. They make the recipe without our help and report back. This catches confusing instructions, timing issues, and ingredient problems we missed.

Step 5: Video Creation

Daniel films the recipe start-to-finish, creating both process videos and troubleshooting content. If something can go wrong during filming, it probably does—which makes for excellent teaching moments.

Step 6: Nutrition & Wellness Review

Dr. Maya reviews nutrition information, suggests healthier alternatives, and ensures our ingredient descriptions are accurate and science-based.

Step 7: Publication & Feedback Loop

After publishing, we monitor comments, answer questions, and update recipes based on reader feedback. About 15% of our recipes get updated within six months of publishing because we learned something new from our community.

Why Trust Us? (Fair Question!)

Combined Experience

Our team brings over 75 years of baking, recipe development, and culinary education experience. We’ve taught over 5,000 students, developed recipes for food publications, and logged approximately 10,000 hours in test kitchens.

Education Credentials

• 3 culinary school graduates (CIA, Le Cordon Bleu, ICE)
• 1 Ph.D. in Nutritional Sciences + Registered Dietitian
• 1 Food Science degree
• Multiple food safety certifications

Real Results

Over 50,000 home bakers use our recipes monthly. We receive hundreds of success stories, photos, and testimonials. When recipes don’t work, people tell us—and we fix them.

Transparent Testing

We openly share our testing process, admit failures, and show you the behind-the-scenes reality of recipe development. No pretending everything works perfectly the first time.

Up-to-Date Content

We regularly review and update recipes based on new techniques, reader feedback, and ingredient changes. Every recipe includes a “last updated” date.

Science-Backed

Our recommendations are based on food science, not just tradition or guessing. When we explain why something works, we cite the actual chemical or physical process.

Our Community (That’s You!)

Here’s the best part of what we do: You. Seriously.

Every week, we receive photos of your brownies, stories about your baking wins, and questions that make us better at what we do. You’ve taught us which recipes needed clearer instructions, which tutorials needed more detail, and which flavor combinations actually work in real life (looking at you, person who suggested lavender honey brownies—they’re amazing).

Your feedback shapes our content. When fifty people ask the same question, we create a guide. When a recipe struggles in high-altitude kitchens, we test and update it. When you share your creative modifications, we feature them and often test them for future recipes.

Recent Community Wins We’re Celebrating

• Jessica’s first successful brownies after “twenty years of making chocolate bricks”
• Marcus’s viral video of his grandma’s reaction to our brown butter blondies
• The teacher who uses our no-bake bars for monthly classroom treats
• Sarah L. who modified our protein brownies for her daughter’s nut allergy (and we’re now testing that version!)

This isn’t just our blog—it’s our community. You make it better, funnier, and more delicious.

Our Promise to You

We’ll Never Publish Untested Recipes

Every single recipe has been made multiple times, in multiple kitchens, by multiple people. If we haven’t tested it thoroughly, you won’t see it.

We’ll Tell You When Things Fail

Our “What Went Wrong” series exists because baking fails happen. We’ll show you what went wrong and exactly how to fix it.

We’ll Keep Learning

Baking science evolves. Ingredients change. We stay current with research, techniques, and trends—and we update our content accordingly.

We’ll Answer Your Questions

Every comment gets read. We answer questions, troubleshoot problems, and genuinely want to help you succeed.

We’ll Admit Mistakes

When we get something wrong (recipe error, unclear instruction, outdated technique), we own it, fix it, and let you know what changed.

We’ll Respect Your Time

Our recipes include accurate timing, clear instructions, and realistic skill-level assessments. No clickbait, no time-wasting fluff.

Let’s Stay Connected (We Actually Read Everything!)

We love hearing from you! Whether you have questions, want to share your baking wins, or need troubleshooting help, we’re here.

General Questions & Recipe Help

📧 contact@jimlog.com
We read every email personally and respond within 24-48 hours (usually faster—we’re slightly obsessed with helping people succeed).

Share Your Creations

Tag us on social media or email photos! We feature reader creations regularly and genuinely love seeing your brownies and bars in the wild. Nothing makes our day like seeing someone’s proud face next to perfect brownies.

Recipe Requests & Suggestions

Have a brownie or bar recipe you’re desperate for? An ingredient you want to see featured? Tell us! Many of our most popular recipes came from reader requests.

Mailing Address

Brownies and Bars / Jimlog LLC
4833 Kincheloe Road
Tigard, Oregon 97223
United States

Phone

(For urgent matters)
+1 503-521-4248
Honestly, email is faster, but we’re here if you need us!

For Technical Support

Website Issues, Login Problems, or Subscription Help

📧 contact@jimlog.com (Subject: Technical Support)

Our operations manager handles tech issues and is surprisingly good at solving them quickly. If the website’s acting weird, you can’t access a recipe, or your email subscription isn’t working, he’ll sort it out. Typical response time: 24 hours, often much faster.

Careers

Want to Join Our Deliciously Chaotic Team?

We’re a small but mighty team that takes brownies very seriously (but ourselves, not so much). We value creativity, reliability, genuine passion for desserts, and the ability to laugh when recipe tests go hilariously wrong.

What we look for

• Actual expertise in your field (baking, photography, writing, nutrition, etc.)
• Ability to work remotely and independently
• Genuine enthusiasm for brownies and bars (this is non-negotiable)
• Excellent communication skills
• Sense of humor about kitchen disasters

Current openings

We’re not actively hiring right now, but we’re always interested in connecting with talented folks who share our passion.

Future opportunities might include

Food photographers, video editors, recipe testers, content writers with baking expertise, social media specialists who understand food content.

📧 careers@jimlog.com
Send your resume, portfolio/work samples, and tell us about your favorite brownie memory (seriously—this tells us a lot).

For Writers

Want to Contribute to Brownies and Bars?

We occasionally feature guest contributors who bring unique perspectives, techniques, or cultural traditions to our brownie and bar world. We’re picky, but incredibly supportive of our contributor family.

What we’re looking for

• Original brownie or bar recipes you’ve developed and tested thoroughly
• Unique cultural perspectives on brownies and bars
• Specialized expertise (gluten-free baking, vegan desserts, professional techniques, etc.)
• Excellent writing skills with ability to explain techniques clearly
• High-quality photos of your recipes

What we’re NOT looking for

• Recipes from other blogs or cookbooks (must be your original creations)
• AI-generated content (we can tell, and it doesn’t match our voice)
• Generic content that doesn’t add value to our community
• Promotional content disguised as recipes

Guest Contributor Compensation

We pay $100-300 per published article (depending on length, complexity, and whether it includes video). We believe in compensating creative work fairly.

The Process

1. Email your pitch with 2-3 published writing samples
2. We’ll respond within one week if interested
3. If approved, we’ll send detailed contributor guidelines
4. You create content, we provide feedback and editing
5. After publication, you get byline credit, payment, and promotional support

📧 writers@jimlog.com (Subject: Guest Contributor Pitch)

Include your pitch, links to published work, and what unique perspective you’d bring to Brownies and Bars. We read every submission, though we can only respond to pitches we’re considering.

Last Updated: October 2025

Thank you for being part of our community. Now, let’s go make some incredible brownies! 🍫